I know it might sound childish or even presumptuous, but i feel pretty uncomfortable by this whole Technicolor hype. The “Marvels Cine Style” profiles i’ve developed the past years are much more advanced, better balanced and actually delivering more dynamic range. I really am a modest guy and you’d hardly hear me bashing other software developers, but this whole Technicolor style is actually sad. It’s curve suspiciously follows our Marvels Cine Style, with the blacks dialed up (limited!) and the whites dialed down (limited too!).
Warning to all users of the Technicolor Cinema-style flat-profile! Using the Technicolor style will severely limit your dynamic range! Blacks are lifted and whites are limited! With only 255 values between black and white for each color, snooping 10% off at both sides is simple “DR theft”! You remove another 10% of DR when using the Technicolor LUT (via LutBuddy); that’s probably two stops total!
With the Marvels profile 3.4 you use all available digital space. You can make the Marvels profile as flat as the Technicolor profile by altering it’s curve, dialing the contrast setting further down.
Marvels Film (Martin Beek, and others) have not commented on this and my opinion reflected here is my own and not that of Marvels Film. Nevertheless, the Marvels Cine Style picture profile for Canon DSLR cameras can be downloaded here: http://marvelsfilm.wordpress.com/marvels-cine-canon/